Speed matters. Faster loading pages mean more visitors land on your site instead of waiting in frustration or leaving. The Google Analytics Site Speed report will help you learn which of your pages are underperforming, so you can address this potential barrier to your conversions.Site Speed report was launched a few months ago, but it required site owners to add an additional Google Analytics tracking code to see data in this report. Based on increasing user requests we are now making this feature available to all Google Analytics users and removing the requirement to modify your Google Analytics tracking code. As of today all Google Analytics accounts will automatically have the Site Speed report available with no extra work required from you.Performance tab buckets your site speed performance by page load time. The Map Overlay tab provides a view of your site speed experienced by users in different geographical regions (cities, countries, continents). Below are snapshots of the Performance & Map Overlay tabs._trackPageLoadTime ” is no longer required to enable Site Speed report, going forward Google Analytics will simply ignore it.Sample rate - Google Analytics samples your page load times to generate this report. For the more technical minded users you can adjust this sampling rate by adding to your Google Analytics code the function - setSiteSpeedSampleRate . Support for virtual pages - If a virtual path was used in the _trackPageview call, that path will now also be associated with any site speed data collected from that page.Redirection time - Redirects are now counted as part of the "page load time" metric, so it represents the total time a user perceives of your site loading. Current users of the Site Speed report may notice a small increase in page load times as a result of this update.Still have questions? Check out the
Google code site and
Help Center articles on Site Speed. We hope you’ll gain insights from this newly updated report and be able to use it to optimize your pages. Please share with us your thoughts on this report and any suggestions for future updates.
