This is a quick highlight on, and reminder to register for, Justin Cutroni's upcoming seminar at Emetrics DC this Monday, October 20 -- Google Conversion University . The seminar is a good idea for anyone who wants to get some hands-on exposure and training on efficient and practical data-driven marketing using free tools from Google, especially Google Analytics, but also Website Optimizer , Ad Planner , Insights for Search , and Webmaster Tools . The training will be geared towards the intermediate user, but both experts and beginners will profit from attending. And it will be led by one of the most knowledgeable, fun and engaging practitioners around - Justin Cutroni .Google Analytics Authorized Consultant from Epikone Google Analytics Shortcut . Also, he's a staunch Boston Red Sox fan who is probably biting his nails as I post this (the Red Sox are a baseball team in the playoffs, but are having a tough time against the Tampa Bay Rays). We're pulling for you Justin. Whatever happens to his favorite team, you can expect a fun and enriching day full of real world marketing concepts and techniques, including an examination of tracking and optimizing a site like www.redsox.com, with a look at site branding and keyword campaigns and the tracking needed to improve both.register or modify your existing registration .Posted by Jeff Gillis , Google Analytics Team
