Sometimes trends can hide pretty well, and one of Google Analytics' jobs is to make the most actionable trends as apparent as possible so you can surface them to your colleagues and management (and get a promotion). And we realize that most management reporting is done in weekly and monthly time buckets.Strategic insights come from analyzing long term trends. This is the default view in Google Analytics. It hints at something interesting going on in terms of Visits on your site. New: Graph by Week Try this cool thing. Click on the Week link on top of the graph, it is newly available in your reports! Suddenly it is more clear what the trend in Visits is. Cooler!
Click on Month and you are now really cooking. Months and months of data visually represented in a way that allows you to clearly show a positive trend, highlight the key points, and yes even ask for a bonus.
Comparing two different time periods is a great way to get context to your current performance...
New: Comparison by Month ...but you can highlight the trends in your performance much more optimally by simply clicking on the Month link. This works great for your management reporting and moves you into that corner office. :-) Posted by Jeff Gillis, Google Analytics Team
